The Brander-in-Chief by Joe Kiedinger

The BRANDER-in-CHIEF reveals 7 practical, easy-to-understand and yet critical fundamentals for business success. Properly and consistently applied, these 7 proven action steps can literally transform your business—and your life!

Whether you're thinking of starting a business or trying to grow or improve an existing one, The BRANDER-in-CHIEF gets to the heart of what it takes today to make a small- or medium-sized business successful. Using an entertaining and yet informative fictionalized format, Joe Kiedinger reveals how you can succeed by working on your business instead of in your business.

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Meet the Author

Joe Kiedinger

Joe Kiedinger owns Prophit Marketing, Inc. It is a full-service marketing agency offering a wide variety of marketing resources to various clients throughout the Midwest. Recently, the company has diversified and established 9th Street Publishing Company through which Joe published his first book, The Brander-in-Chief. As an international writer, Joe also produces the online newsletter Wisdom on Wednesday. In addition, a large part of the company promotes leadership as it is an essential factor in marketing. Recently, Joe launched a new company with a product he co-invented called Dignify. You can go to to learn more about it. This leadership tool, as well as one-on-one leadership training with clients, is offered at Prophit Marketing.